A public forum for those concerned about the proposed expansion to the College Avenue Safeway in Oakland, and its irrevocable harm to Rockridge and Elmwood

Monday, January 17, 2011

Rockridge Safeway Design Review

The Oakland Planning Commission's Design Review Committee will hold a public hearing on Safeway's plans for redeveloping the Rockridge Shopping Center (corner of Broadway and Pleasant Valley Ave.) at its January 26th meeting.

A coalition of neighborhood groups, consisting of RCPC, Friends and Neighbors of College Avenue (FANS), Urbanists for a Livable Temescal Rockridge Area (ULTRA), Standing Together for Accountable Neighborhood Development (STAND - another Temescal area group) and Piedmont Avenue Neighborhood Improvement League (PANIL) has put forward four alternative proposals for developing the site. They've also submitted a joint report that critiques Safeway's plans and puts development of the site in a planning context. You can view the full report here. The coalition is presenting their alternatives not so much to say that one of them should be approved instead of Safeway's plans, but to indicate how the site could be developed in a more urban and community-integrated way. Here is a more in-depth description of Safeway's proposal and the four alternative plans..

We encourage Rockridge residents to attend the hearing and voice their support for an urban bike, pedestrian, and transit-oriented plan that would complement our local shopping areas.