A public forum for those concerned about the proposed expansion to the College Avenue Safeway in Oakland, and its irrevocable harm to Rockridge and Elmwood

Tuesday, October 14, 2008

Message from Safeway Representative

The following was sent by Elisabeth Jewel, Safeway's PR representative with information regarding upcoming Stakeholder's Meetings:

"I am the community relations consultant for Safeway for this project. I want to remind blog readers that there is no Stakeholders meeting next Wednesday October 13th, and that the meeting scheduled for November 3rd is now being held on November 12th. All meeting times and location stay the same – 7-9 pm at the Claremont Middle School Gym.

The next meeting is October 22nd. This meeting will be an opportunity for members of the public to bring their expertise and creativity to share with Stakeholders and Safeway’s team of architects and consultants, so we can begin to get a feel for what an improved store would look like and how it could fit into the neighborhood.

It’s important to remember that we are not debating the merits or demerits of any previous proposals offered by Safeway. Our task now is to be open to a host of ideas and concepts, and work toward refining them into a project that is functional and uniquely complements its surroundings.

Please consult the Safeway website at www.safewayoncollege.com for an up to date calendar of meetings along with the proposed plan presented by the Stakeholders at our last meeting, and many other related documents.

Elisabeth Jewel
elisabeth@ajepartners.com"

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